For +25 years, Virginie has been designing go-to-market strategies for technology corporates and growing SMEs with complex solutions.
An advanced practitioner of Key Account Marketing, she develops lasting partnerships for companies, accelerators and trade associations e.g. Horizon2020 SME Instrument as an SME business coach and the Future Water Association as a Board Director.
Building on her experience as Marketing Director in a growing SME, Virginie facilitates the organisation of your marketing function to deliver against the Board strategic objectives and improves team performance. Strong value propositions, the customer experience and marketing automation are usually on her agenda.
Clients to date include: Apple, Analog Devices, Arup, Corallia, East of England Development Agency, European Commission Horizon 2020 SME Instrument (EASME), Greek Federation of Enterprise (SEV), Hellenic Semiconductor Industry Association, Hybridstat, IBM, Infitheon, Infoset, Nokia, Nano4Chem, Nanometrisis, ProductMe, Progress Software, UCLES, Texas Instruments.
Sectors: water, engineering, electronics, software, SaaS, hardware, machine learning, AI, AR.
Digital solutions: Oracle Eloqua, Hubspot, Mailchimp, Basecamp, Linkedin Sales Navigator, agily app.